ARTICLE 2
The National Center for Civil and Human Rights promotes immersive exhibitions and dynamic events to educate about past worldwide events dedicated to protect human rights and empower visitor to be a positive change. The goal of this project was to create a short video to promote one of the articles present in the Declaration of Human Rights.
2021
Motion Design
Video Promo
Tools
Adobe Illustrator
Adobe After Effects
CONCEPT
The concept focus on Article 2 which assures that no individual is excluded from the declaration. It plays with the idea that one is part of all, and all impacts on one as well. Both are interconnected and cannot be treated separately. Using the brand’s current visual identity, the video is produced in format that can easily be expanded to the other articles and can be digested either on social media or inside the museum.